As a Fabrik first, our new collection includes digitally printed artwork. We ensured this process was as sustainable as possible by using a closed-loop process. A process can be called sustainable if it can be performed indefinitely, with no water used or pollution created during the process.
At the heart of it all is our collaboration with local artist Ash Leslie. Ash created two prints for us; both inspired by nature in the earthy colour palette of our dreams.
We used Okeo-Tex Passport certified inks to digitally print these garments onto beautiful linen and cotton ramie fabrics. Eco Passport is an independent certification system for chemicals, colourants and auxiliaries used in the textile industry. During a multistep process, Okeo-Tex analyse whether each individual ingredient in the chemical product meets the requirements, and that it is not harmful to human health. Both brands and manufacturers value the Eco Passport as credible proof of sustainable textile production.
By purchasing mindfully and investing in clothes that are sustainably produced in a closed-loop process, you have saved 60 litres of water.
Sustainability in the textiles industry isn't just the fibres we choose to use, it is the chemistry that goes into these fabrics, the processes and businesses we choose to support and the inks we use to dye. This can only exist with transparency.
Digital textile printing has become a large contributor to the amount of water saved during the production of garments (over 40 billion litres of water worldwide in 2018 alone) when compared to traditional methods such as screen printing; which uses 10 litres more per metre of fabric.
Digitally printing almost eliminates the consumption of water and the discharge of chemicals and waste products used to dye clothes. It also takes less dye and removes the need for water and energy usage post-processing.
We have enjoying learning and implementing digital printing and can't wait to see you in our Jacaranda print. The second print featured in our digitally printed collection will be available early in September.
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From painting beautiful art to raising two wild-eyed girls, Ash Leslie is a woman of many talents. Home to the South Coast, Ash has been a part of the Fabrik family for years, creating beautiful prints for us since we launched our first digitally printed collection in 2020.
Ash has captured our hearts with her story as well as her drive to raise awareness around breast cancer, especially the importance of regular self-checks.